Brittany Traynor Entrepreneurship Blog

Brittany Traynor ENT3003 Final Reflection Due: 12/06/17             I think that my most formative experience in this class was the first Venture Concept assignment. This assignment is really where all of the components of the class and everything we learned came together. It was the first time that I felt like my product could actually be created relatively realistically, and would probably be rather successful, which made me feel good. I have never thought of myself as a potential entrepreneur until this assignment really, so I will probably remember that experience for a long time.             My most joyous experience was deciding what opportunity to capitalize on, and more specifically what product to create. This was an exciting moment for me as I had really struggled with deciding what idea to pursue for the remainder of this class. I even we...

Brittany Traynor ENT3003 Venture Concept No. 2 Due: 12/06/17 1. Venture Concept for iMobileID: Opportunity:             The need I have identified in this class is for student ID’s to be made mobile. College students are the individuals who have this need, and the nature of the need stems from society’s shift toward electronic items rather than physical items. It also stems from society’s current desires for convenience. ·       The changes in the environment are the technological innovations and changes being seen throughout the world, as well as the idea that most things, including debit cards, can be mobilized in today’s society. ·       Geographically, I would probably target a local market, such as students at the University of Florida or Santa Fe. If my business were to become a success, I would expand to universities across the state and potentially even acr...